• Starting a Games Business – Ella Romanos
  • PR for Indie Games – Natalie Griffith

We’re holding this event in the cinema in The Atrium campus in Cardiff. Arrive from 6.00pm and the talks will begin at 6.30pm on the dot. Afterwards, we will be moving on to Porter’s for drinks and socializing.

When: At 6.30, Wednesday November 26th, 2014
Where: The Atrium, Adam Street, Cardiff CF10 2HA
How Much: Free!
Booking: Tickets available here

The Speakers

Ella Romanos began working in games in 2008, after graduating from university and setting up game developer Remode with fellow graduate Martin Darby. Ella was CEO of Remode for 6 years, building a studio of 20 people and creating games for clients including Sulake, Gamehouse, Spil Games and Wellcome Trust. In 2014, Ella, Martin and industry veteran Gareth Lewis founded Strike Gamelabs. Since then, Ella has also been providing strategic support to other developers and organisations, specializing in assistance with raising finance, starting up a studio and production processes.

As well as founding Explay Festival, Ella was also elected to the board of UKIE in 2013, where she chairs the developer sub-group. In 2011, she was awarded finalist in the ‘Innovator Of The Year’ category for Women In Technology Awards and named in Develop’s ‘Top 30 under 30.’ In 2012 she was a finalist in the TIGA Awards Leadership category and listed in MCV’s UK Top 100 Women in Games.

Natalie Griffith cut her gaming teeth on a Woolworth’s Pong clone and a friend’s ZX81, and went on to enjoy the combined delights of Jet Set Willy, Hungry Horace and 2-page type-in listings that then wouldn’t run. Fast-forward three decades and she’s still every bit as excited and enthralled by games and technology as she was at the start, and she can still remember the first time she completed Super Mario Land on the Game Boy.

A 20+ year games industry career has included design, journalism, business development strategy, corporate brand-building and product launches, as well as over 12 years of in-house and agency PR and marketing. Leading games publisher Codemasters, Official Nintendo Magazine Australia, UK independent developer Blitz Games Studios and highly-regarded games PR agency Lincoln Beasley have all given Natalie the privilege of combining a life-long passion with making a living, and with Press Space her goal is to bring it all back to the people who really make it happen – the developers.

Natalie is also proud to be an official industry Ambassador for gaming-for-the-disabled charity SpecialEffect, and a STEMnet Video Games Ambassador committed to encouraging young people into careers in games and technology.


Thanks to the University of South Wales for hosting us at the Atrium campus, and Creative Europe UK for helping us out with funding.